This campaign successfully navigated the complexities of the long sales cycle typical for a service-focused digital agency. By adapting targeting and ad copy to each market's specific needs, we optimized lead quality and achieved substantial ROAS. The wide variation in results reflected the dynamic nature of high-value B2B leads, where nurturing through multiple touchpoints was essential.

Campaign Overview

• Platform: Google Ads
• Target Markets: US, UK, Australia (Separate Campaigns for Each)
• Focused Services:
• Campaign Type: Lead Generation
• Duration: 9 Months
• Objective: Generate Leads via Website, Chat, and Email
• Monthly Budget: $100,000 - $150,000