This two-month-long campaign capitalized on year-end shopping momentum in the UAE. Using Meta Ads to engage a highly targeted audience, we successfully drove significant sales at a strong profit margin, achieving a notable 7x ROAS. By emphasizing the exclusivity and value of the sale, the campaign maximized reach and conversions, reinforcing the brand’s position in the UAE beauty market.
Client Overview
- Industry: Fashion & Beauty (Makeup)
- Target Location: United Arab Emirates (UAE)
- Platform: Meta Ads (Facebook & Instagram)
- Campaign Type: Shopping Ads
Campaign Details
- Duration: 1 Month
- Monthly Budget: $1,000
- Objective: Boost Year-End Sale Conversions
Results Achieved
- Return on Ad Spend (ROAS): 7x
- Profit Margin: 30-35%
Unique Selling Proposition (USP)
An exclusive year-end sale targeting UAE beauty enthusiasts with the best deals on high-quality makeup products.